Elizabeth brings over 24 years of marketing and branding expertise to Contender, particularly in the real estate sector. Her extensive experience working with developers of mixed-use and resort properties has equipped her with the skills to create compelling brand narratives that foster a strong sense of place. Her notable achievements include her tenure as Vice President of Communications for a prominent Charlotte developer, where she spearheaded marketing initiatives for award-winning properties such as Birkdale Village in North Carolina.

 

In addition to her real estate accomplishments, Elizabeth has held significant roles at leading global branding agencies, contributing to product naming and branding for high-profile companies such as Toyota, Microsoft, GE, and Coca-Cola. As Contender’s Director of Marketing, Elizabeth oversees marketing initiatives, including advertising, website management, public relations, and branding efforts.